BRAND-SIDE: A CONFERENCE FOR CREATIVES WITHIN

Brand-Side is our two-day conference aimed squarely at the inner dynamics of the very best in-house creative departments. With sessions from some of the most acclaimed brand and marketing leaders in the industry, Brand-Side is a one-of-a-kind experience that gives creatives in this space a behind-the-scenes look at the tactics and cultures behind the teams who build, maintain, and grow a brand’s presence in the market.

 

Whether being Brand-Side is a new experience for you or you are a seasoned in-house leader looking to invigorate your team, you will come away from the conference with inspiration, connections, and practical applications to up your creative game. Sessions will tackle topics like ‘How do you establish a strong creative culture if your brand isn’t considered ‘creative’? What is the best way to steward your brand internally and also work seamlessly with external agency partners?’ and much more.

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SPEAKERS

Jo Shoesmith

VP, Global Chief Creative Officer
Amazon

Andy Pearson

VP of Creative
Liquid Death

More speakers will be announced soon!

SCHEDULE

September 24-25, 2025

Schedule is subject to change

Wednesday, September 24th

9:00 AM - 10:00 AM

Registration & Breakfast

10:00 AM - 10:10 AM

Welcome

10:10 AM - 11:00 AM

Session 1

11:05 AM - 11:55 AM

Session 2

12:00 PM - 12:45 PM

Session 3

12:45 PM - 1:45 PM

Lunch

1:45 PM - 2:35 PM

Session 4

2:40 PM - 3:25 PM

Round Table Sessions

A more intimate forum to discuss the day's sessions, providing a platform to exchange insights, share best practices and foster networking among attendees and speakers.

3:30 PM - 4:20 PM

Session 5

6:30 PM - 9:30 PM

Group Dinner

Thursday, September 25th

PRICING

GENERAL ADMISSION: $1,950 $1,750

MEMBER PRICE: $1,750 $1,650

Early Bird Pricing ends June 30th!

To access member pricing, please login to your One Club account. The discount will automatically apply at checkout if you have an active membership.

LODGING

Lobby Front desk to Seating Nook

Brand-Side will be held at the Hyatt Centric Downtown Nashville, however, space is limited - see details below and book now!

ADDRESS:
210 Molloy St,
Nashville, TN 37201
ROOM RATE:
$309 per night

LOCATION

Set in the pulse of downtown Nashville, the Hyatt Centric blends modern edge with Music City soul—just steps from the neon glow of Broadway and the raw creativity that fuels the city.

Nashville's legendary music scene and thriving arts community make it the perfect backdrop for Brand-Side. As attendees explore the city's iconic honky-tonks, historic venues, and renowned restaurants, they'll be immersed in an atmosphere that celebrates creativity and innovation at every turn. The sights, sounds, and flavors of Music City will undoubtedly inspire and energize, setting the stage for two days of transformative insights.

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